Since leaving the governor’s office in 2011, Arnold Schwarzenegger has maintained a high public profile, transitioning from the action star of the 1980s and 1990s to a seasoned businessman and advocate. While he remains best known for his iconic roles in films like "The Terminator" and "Predator," his current activities span a diverse range of ventures focused on health, business, and philanthropy. Understanding what Arnold Schwarzenegger does now requires looking at his ongoing projects, his approach to aging and fitness, and his continued influence on popular culture.
Business Ventures and Brand Building
Arnold Schwarzenegger has successfully leveraged his legendary status into a substantial business empire. His primary commercial focus today is through his ownership of several fitness and media brands, most notably the sports drink brand Muscle Milk. He has built Muscle Milk into a major player in the sports nutrition industry, securing distribution deals and expanding its presence globally. This venture represents a significant part of his current income and reinforces his ongoing connection to the fitness world he helped popularize.
Beyond Muscle Milk, Schwarzenegger has engaged in various other business endeavors over the past decade. These include partnerships with companies like Herbalife and investments in real estate. He has also explored digital content, launching the Arnold Sports Festival app and maintaining a strong presence on social media platforms to connect directly with his massive global fanbase. This strategic brand management ensures he remains financially active and relevant long after his peak acting years.
Fitness, Health, and Aging
Perhaps the most consistent aspect of what Arnold Schwarzenegger does now is his unwavering commitment to fitness and health. At an age when most people slow down, he continues to maintain a rigorous workout schedule, frequently sharing videos of his training routines on social media. His approach has evolved to focus more on longevity, recovery, and maintaining muscle mass rather than solely on building size for movie roles.
He is a vocal advocate for healthy aging and often discusses the importance of diet, exercise, and mental well-being. Schwarzenegger has been open about his own health challenges, including undergoing heart surgery in 2018, which he credits to regular check-ups and a proactive approach to wellness. His public dedication to staying fit serves as a powerful testament to his lifelong philosophy and provides inspiration to his millions of followers.
Media Presence and Public Engagement
While his movie output has significantly decreased, Schwarzenegger remains a recognizable and marketable figure in media. He makes frequent appearances on late-night talk shows, podcasts, and news programs, where he discusses his current projects, offers political commentary, and shares his signature humor. His podcast, "Arnold's Pump Club," co-hosted with comedian Adam Scheer, has gained a substantial following, blending fitness advice with candid conversations and celebrity interviews.
He also continues to make select film and television appearances, often playing versions of himself or leveraging his iconic persona for comedic effect. These projects, while not as numerous as in his heyday, keep him visible to new generations and provide a steady stream of income and creative outlet. His ability to self-awarely poke fun at his own legend has endeared him to audiences.
Political Activism and Philanthropy
Schwarzenegger remains politically active, though he has ruled out a return to elected office. He is a prominent critic of partisan politics and has been particularly vocal in his opposition to former President Donald Trump. He frequently uses his platform to advocate for bipartisan solutions on issues like climate change and infrastructure, positioning himself as a centrist voice in American politics.
His philanthropic work, channeled primarily through the Arnold Strongman Classic Foundation, focuses on after-school programs, fitness initiatives for children, and support for military families. The annual Arnold Expo in Columbus, Ohio, is a major event that combines fitness competitions, celebrity appearances, and fundraising efforts. This ongoing engagement demonstrates a commitment to giving back that extends beyond his personal brand.
