Adding text in WeVideo is a fundamental skill that transforms raw footage into a polished, professional production. Whether you are crafting a marketing campaign, a personal vlog, or an educational explainer, on-screen text serves as a critical tool for clarity and emphasis. This guide walks you through every method available within the platform, ensuring you can overlay titles, captions, and lower thirds with precision.
Accessing the Text Tools
The foundation of adding text in WeVideo begins in the toolbar above your timeline. Unlike static templates, WeVideo provides a dynamic text engine that separates style from content. To initiate the process, you must locate the "Text" icon, which is typically represented by a "T" or the word "Title." Clicking this icon reveals a contextual menu that dictates where your text will appear and how it interacts with your video.
Method 1: Title Clips for Headings and Overlays
For impactful headings or main titles, utilizing Title Clips is the most effective approach. When you drag a title from the text menu onto the timeline, it defaults to a separate video track above your footage. This method is ideal for main headers because it allows the text to exist independently of the visual layer. You can adjust the duration of the title clip just like any other video, and because it sits on its own track, you retain the flexibility to add background shapes or animations behind the text without affecting the video below.
Method 2: Lower Third Templates for Context
When the goal is to identify a subject or provide context, the lower third templates are indispensable. These templates are specifically designed to sit in the title-safe area of your screen, usually in the lower third portion of the frame. To add text in this format, select a lower third template and place it on the video track directly above your footage. Double-clicking the template on the preview monitor opens the text editor, allowing you to input names, dates, or locations that overlay the subject seamlessly.
Customizing Typography and Style
Once the text box is active, WeVideo’s editor reveals a comprehensive suite of formatting options. The toolbar above the text box controls everything from font family and kerning to alignment and line height. Professional creators pay close attention to font pairing; a sans-serif font for body copy ensures readability, while a bold serif font for headers can establish a strong visual hierarchy. Remember to maintain contrast between your text color and the background to ensure legibility across various viewing environments.
